Marketing News

Shoppers Embrace AI for Holiday Purchases

New report from Perfect Corp. shows that 80% of surveyed consumers use AI for gift discovery.

AI has become an essential tool for navigating holiday shopping with a 79% year-over-year increase in consumer interest, according to Perfect Corp.’s new report on holiday shopping trends. “AI Goes Mainstream: The New Era of Holiday Shopping” is based on insights from YouCam Apps users and Spate details shifting consumer priorities for the 2025 holiday season. The data has a focus on how consumers are embracing AI for their holiday shopping needs and beyond. Here are some h...

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